Five factors affecting property prices | Romans

We're here to help - contact us today

Free Valuation
Back to latest news
2 Jul 2018

5 Signs Your Home Is In Demand

Author: Antony Gibson

How much is my home worth? It’s a question that we in the property industry are asked time and time again. Although an accurate price can only be given after carrying out a valuation, there are a number of factors which can influence the value of a property.

Whether you are simply curious about the value of your current home or, are an investor hoping to make a savvy purchase, we’ve compiled a list of five factors research has shown to be indicative of high property prices.

Primary school premium

With Rightmove reporting that 86% of ‘outstanding’ state primary schools are oversubscribed, it’s no surprise that data collected by the property portal suggests that parents are paying up to £52,000 more to live in a successful admission area. In the South East, property prices near Grade 1 schools are 21% higher than equivalent properties near Grade 3 schools.

Transport Links

When looking for a new home, many buyers will be influenced by transport links. Good access to motorway networks and rail stations will make your property more desirable and increase its value. For those looking to make a sound investment in property, we strongly advise considering towns with soon to be opening cross rail stations such as Reading, Maidenhead, West Drayton and Burnham. The improved transport links into London are likely to boost prices meaning there is a lot of profit to be made by both live-in investors and buy-to-let landlords.

Good food and fine wines

From MasterChef to Come Dine with Me and The Great British Bake Off, our interest in cooking is at an all-time high. So, it comes as no surprise that research conducted by PrimeLocation found house prices increase by up to 50% in areas with large numbers of Michelin starred restaurants. Bray near Maidenhead is home to the Fat Duck and Waterside Inn the only 3 starred restaurants outside of London. Properties near to these restaurants are 42% higher than the average for the area!

Antony Gibson, Romans Director comments: “Whilst there is some debate on which came first, the high-end businesses or affluent residents, one thing we can be certain of, is properties in close proximity to amenities such as high-end restaurants, are highly desirable and therefore achieve higher prices.”

The Waitrose effect

It’s been widely reported that properties in close proximity to large supermarkets are more desirable to buyers. An increase in desirability means an increase in the value of the property. Whilst many are aware of the aspirational appeal of living near to a Waitrose or M&S, few are aware that the Waitrose effect is not just limited to its namesake. Its European cousins, Aldi and Lidl also have a positive effect on property prices adding up to £2,000 to the value of near-by properties.

The farmer’s market effect

Much like the Waitrose effect, living near to organic food markets and farm shops supplying fresh fruits, vegetables and artisan bread can push property prices up by 26% compared with the average for that county. The farmer’s market effect evokes aspirational images of a healthy, happy, carefree lifestyle so it’s no surprise many buyers are prepared to pay more for this relaxed country lifestyle.

“Our branches in Beaconsfield, Gerrards Cross, Farnham, Guildford, Windsor and Henley echo the research carried out by Zoopla and firmly believe that properties in close proximity to the market sites benefit from an increase in desirability” explains Antony Gibson, Romans Director.

Many of these factors contribute to making a location a desirable place to live, which came first is up for debate but the more amenities and area has to offer, the more desirable it becomes and, the more prices increase. To get an accurate, free, no-obligation valuation, call Romans on 01344 985 666 or visit

Ask The Expert

Get answers to your property questions

View experts

Follow Romans

Like Romans on Facebook

Latest News Stories

We felt our property sale was handled superbly with an honest and open approach." J. O'Connell